We pull from publicly available ASIC filings, ASX announcements, and company annual reports. Nothing proprietary or insider information. The difference is what we do with it.

Most investors get overwhelmed trying to compare financial statements across different reporting formats and accounting methods. We standardize the metrics so you're actually comparing apples to apples.

Every quarter, we verify data accuracy against multiple sources. When we find discrepancies, we note them in our analysis so you know exactly what you're looking at.

We started with mining and energy because that's where demand was strongest in 2024. Since then we've expanded into manufacturing, retail, technology services, and financial services.

Healthcare and biotechnology came next in early 2025. These sectors have unique reporting challenges that require specialized knowledge to interpret properly.

If your industry isn't listed, reach out anyway. We often add coverage based on client needs, especially if there's sufficient public company data available for meaningful comparisons.

Private company analysis is trickier because there's less public data. But we can work with whatever financial information you have access to and compare it against public company benchmarks in the same sector.

This approach helps when you're evaluating potential acquisitions, partnerships, or investment opportunities. You get context for whether the numbers you're seeing make sense compared to similar businesses.

Keep in mind we need baseline financial statements to work with. If the private company won't share at least summary financials, there's not much we can do beyond general sector analysis.

For most ASX-listed companies, we maintain five years of comparative data. That gives you enough history to spot real trends without getting buried in ancient information that's no longer relevant.

Some sectors move faster than others. In technology, three years is often sufficient. In mining or infrastructure, you sometimes need a longer view to understand cyclical patterns.

We can pull older data if you need it for specific research, but our standard analysis focuses on the most recent five-year window. That's where the actionable insights usually live.

Accounting standard changes happen regularly. Companies also restructure, spin off divisions, or change what they report. This makes year-over-year comparisons messy if you don't adjust for it.

We track these changes and normalize the data so trends remain meaningful. When a company shifts from one reporting standard to another, we note it and adjust historical figures where possible to maintain consistency.

Sometimes you can't cleanly adjust the numbers. In those cases, we explain the discontinuity in our analysis so you understand why certain comparisons don't line up perfectly.